“When nature and wildlife provide income for local people and businesses, it is more likely preserved for the future.”
We are on a mission to save Sweden’s nature and wildlife
When you're out in the wild and you come across a majestic moose or a playful beaver, it's hard not to feel a deep connection with nature. Encounters with wild animals are one of the best ways to inspire people to care about and protect the natural world. We see that happen every day!
Our tours aren't just about having fun and spotting wildlife. We also see them as an opportunity to educate our guests about the importance of biodiversity and healthy ecosystems. We want people to leave our tours with a newfound appreciation for the beauty and complexity of the natural world, and a desire to take action to protect it.
When nature and wildlife provide income for local people and businesses, it is more likely preserved for the future.
One of the things we're most proud of is the role WildSweden plays in supporting local communities and businesses. By providing income from sustainable tourism, we're helping to create a strong incentive to preserve wild nature for future generations. It's a win-win situation: tourists get to experience the beauty of Sweden's wild landscapes, while local people benefit from the economic opportunities that come with it.
WildSweden is often held up as an example of how wild nature can be a valuable asset for rural areas, and we're passionate about spreading that message to as many people as possible. We believe that by showing the economic benefits of preserving wild nature, we can convince politicians and policymakers to make it a priority.
After all, wild nature isn't just something nice to look at – it's one of Sweden's greatest treasures, and it's worth fighting to protect.
We stand up to save Sweden’s forests
Save the forest fund
Help save Sweden's old-growth forests from clear-cutting by donating to WildSweden's Save the Forest Fund.
Save the forest award
We created the Save the Forest Award to recognize and honor young people who actively work to protect the biodiversity in Sweden's forests.
We want to make the world wilder
Did you know that we're part of the European Rewilding Network? It's this awesome initiative started by Rewilding Europe to bring together all these different rewilding projects and help them succeed. We love being part of it because it's all about sharing information and tools to make our rewilding efforts even better.
Rewilding is a super cool approach to conservation, a way to repair damaged ecosystems and restore landscapes to their former glory. And the best part is, it creates more diverse habitats for wildlife.
We Reduce, reuse and recycle
We're all about being eco-friendly, and we've got a few tricks up our sleeves to minimize our impact on the planet. Here are a few ways we're doing our part:
We recycle everything we can get our hands on! We separate plastic, paper, metal, electronics, and batteries, and take them to communal recycling stations to make sure they're disposed of responsibly.
We encourage our guests to choose public transport or our collective transfer services whenever possible.
Our boats are powered by electric motors, and we charge our batteries with clean hydro-power. It's just one small way we're working to protect our planet for future generations.
Our promise to support our community
We’re based in Sweden and believe in the importance of supporting local communities. That’s why we partner with local guides and accommodations, and encourage restaurants to use locally sourced ingredients like smoked wild boar, free-grazing lambs, pickled chanterelles, and sweetened lingonberries, as well as beer from local breweries. By doing this, we not only provide our guests with an authentic experience, but we also create jobs in rural areas.
We also believe in educating our local guides about the complex interactions between humans and wildlife. We know there are many conflicts that need to be addressed, and it’s important to have a deep understanding of the issues and their context in order to find new solutions. Our goal is to get a bigger picture and work towards sustainable tourism that benefits both the local communities and the natural world.
We share our success with others
We strongly believe that nature-based tourism can play a crucial role in conserving our natural world. That's why we are always delighted when others in the tourism industry use WildSweden as a model to follow. We hope to see more and more businesses adopting our approach.
To encourage more nature-based tourism, we share our expertise with others in the industry through guide training workshops, consultations and workshops. We've traveled to over 100 locations in the last 15 years and now hold around 40 workshops each year. Our development model, "Ekoturism i praktiken," even won the Swedish Rural Development Project of the Year award in 2010.
>> Our awards
